Change your background to light blue

Cut the product out and set it on a soft light blue ground, in your browser, for free.

How to put your product on a light blue background

1

Start from a photo

Click "Start from a photo" and pick a PNG or JPG of any size. The cutout runs in your browser, so the image is never uploaded to a server.

2

Keep the light blue fill

Light blue (#afd9f2) is already selected once the background is gone. Swap it for any other colour with the swatches or the picker.

3

Download the result

Download a PNG with the background already composited in, ready for a listing, a deck or an ad.

When a light blue background is the right call

Light blue does what white cannot: it stays quiet while still separating a pale product from its background. Skincare, wellness, water and clean-label products live here, because the colour reads as calm and clinical without the hard emptiness of pure white.

Works for

Skincare and wellness products, white and frosted packaging, summer campaigns, and any frame where the product should feel fresh rather than dramatic.

Watch out for

It is a low-contrast ground. Pale blue, white and silver products can drift into it, and the frame loses impact in a busy feed. Add a shadow, or step to a stronger blue when the image has to compete for attention.

Frequently Asked Questions

  • Why choose light blue over white?

  • Does it work for food?

  • Can I fine-tune the shade?

Other background colours

Backgrounds are the easy part

Kive generates the whole product shot — scene, lighting and all — from photos of what you actually sell.