Change your background to green

Cut the product out and set it on a fresh green ground, in your browser, for free.

How to put your product on a green background

1

Start from a photo

Click "Start from a photo" and pick a PNG or JPG of any size. The cutout runs in your browser, so the image is never uploaded to a server.

2

Keep the green fill

Green (#34c759) is already selected once the background is gone. Swap it for any other colour with the swatches or the picker.

3

Download the result

Download a PNG with the background already composited in, ready for a listing, a deck or an ad.

When a green background is the right call

Green is shorthand for natural, fresh and better-for-you, which is why it dominates supplements, produce, plant-based food and eco positioning. It also happens to be the colour eyes discriminate best, so a product sitting on it separates sharply.

Works for

Food and drink, supplements, garden and outdoor products, refill and eco ranges, and any campaign built around freshness.

Watch out for

Green throws a cast onto anything pale or reflective near it, and it is unkind to skin tones — a hand holding a product against a strong green can look unwell. Beauty shades in particular should be judged against a neutral ground first.

Frequently Asked Questions

  • Is this the same as a green screen?

  • Does green work for beauty products?

  • Which green should I use?

Other background colours

Backgrounds are the easy part

Kive generates the whole product shot — scene, lighting and all — from photos of what you actually sell.