Background RemoverUpdated

Amazon main images on true 255 white

Remove the background and get a pure white PNG for Amazon’s main image. Free, and it runs in your browser.

Amazon’s main image rules

BackgroundPure white, RGB 255, 255, 255
Product sizeThe product fills 85% of the image, with the whole product inside the frame
In the shotOne unit, shown once, plus any accessories that come with it. No props
Text and graphicsNo text, logos, watermarks or badges
Image size500 to 10,000 px on the longest side. 1,000 px or more turns on zoom
File typeJPEG (recommended), TIFF, PNG or non-animated GIF, in RGB color
ClothingNo part of a mannequin. Adult clothing is shown on a standing model
ShoesA single shoe, facing left, at a 45-degree angle

A background that looks white can still read 253 or 254 at the corners. Amazon’s rule is 255.

From Amazon Seller Central: Product image guide, checked .

Why near-white backgrounds fail

Amazon shows the main image in search results, and it may take a listing out of search until it has a compliant main image. The background rule is exact: 255 on all three color channels.

Paper sweeps, light boxes and AI-generated white backgrounds often land between 250 and 254. The difference doesn’t show on screen, but it is what a compliance check reads. This tool cuts the product out and fills everything behind it with #FFFFFF.

How it works

  1. 1Start from a sharp, evenly lit photo of the product, with the whole item in frame.
  2. 2Remove the background. White (#FFFFFF) is already selected as the fill.
  3. 3Download the PNG, crop so the product fills about 85% of the frame with at least 1,000 px on the longest side, and upload it as the MAIN image.

Looks white, reads 253

This jar was shot on a white sweep. Its corners read 253 to 254: invisible to a shopper, but not to Amazon’s check. After the cutout, every background pixel reads 255.

Before / after

Glass honey jar with a wooden lid and a blank kraft label on an off-white background, and the same jar on a pure white background - Before
Before
Glass honey jar with a wooden lid and a blank kraft label on an off-white background, and the same jar on a pure white background - After
After

A cream backdrop is a color

The bag sat on a cream backdrop that reads 250 to 254. On Amazon that counts as a colored background. The cutout keeps the handle, the gold hardware and the logo plate as photographed.

Before / after

Tan leather top-handle bag on a cream backdrop, and the same bag on a pure white background - Before
Before
Tan leather top-handle bag on a cream backdrop, and the same bag on a pure white background - After
After

Floor shadows go with the background

The shadow under the chair belongs to the background, so it is removed with it. The bouclé texture, the curve of the arms and the wooden legs stay as photographed.

Before / after

Rust bouclé armchair with wooden legs and a soft floor shadow, and the same chair on a pure white background without the shadow - Before
Before
Rust bouclé armchair with wooden legs and a soft floor shadow, and the same chair on a pure white background without the shadow - After
After

Related pages

Common questions

Need the other six images too?

Kive puts your saved product into lifestyle scenes for the rest of the listing.